Winning Through Innovation: A Practical Guide to Leading Organizational Change and Renewal
By Unknown Author.
Description
Managing successfully in today's business environment is like learning how to change a tire while you are still driving the car. In Winning Through Innovation Tushman and O'Reilly show that it is possible to manage a business for today and create culture of innovation to ensure success tomorrow. The authors draw on lessons from their successful consulting practice as well as on the practical experiences of managers in top companies like Disney, 3M, Compaq, and FedEx to demonstrate that short-term success actually increases the chances of long-term failure. They present a framework...
ISBN(s)
0875845797, 9780875845791